Descripción de Alejandro Sanz - Pisando Fuerte:

Alejandro Sanz (Madrid, 1980) wisely unites modernity and tradition, but adding his very particular requirements, since the spirit of flamenco acts like a thermometer reading his states of mind, and helping him manipulate whimsically --a smile always in the way- the very roots of his solid and prolific musical career. These impressions are reflected in a convincing discography affirming Alejandro's peculiar attitude on the stage, where his voice breaks to meet the sentimental expectations of those who listen to him. In his extensive catalogue nothing looks half-finished. You can find tears and dancing, cigarettes' smoke and absence. The same way, his pictorial and photographic productions are only another vehicle to make the mind of the observers explode. Because Sanz is a fireworks artist, and he is able to laugh in the face of that sorrow he sings about, since he is inviting us to a party. In his records you can listen to the sound of cities, of objects, of his own family. Alejandro's parents, Jesús Sánchez Madero and María Pizarro Medina, born in Algeciras and Alcalá de los Gazules (Cádiz-Spain), opened for him the gate of sound, as their life was coming and going (Jesús was member of two bands). From Andalucía and its endless fiesta to Madrilenian districts like Pueblo Nuevo and Moratalaz, Alejandro's childhood was rooted in straightforward flamenco, in an atmosphere of bulerías, farrucas and martinetes; but he also lived the playful side of this genre, sevillanas, rumbas, tanguillos and alegrías. All of this forged his musical spirit, a spirit that has definitely infected the best international pop music. His first toy was an "exin castillos", but his favourite toy was a tape-recorder. His parents give him a guitar when he was 7 - he would torture everybody playing it everynight - however he was very convinced that he wanted to be a shoemaker. His more interesting living were when he was a child in his parents' country, Andalucia, where he went each summer. " I don´t know how old I was, because I was still a child, but my oldest memory is about Alcalá de los Gazules, my mother's town: we were there, in the town square, playing hide-and-seek with my brother and other friends when I realized that everybody started to pick a fight with a girl, I don't know why, but the poor girl was having a bad time. I didn´t think twice and I went to defend her and face everybody. I felt like the brave prince, I was happy because people went away and they left her in peace, we were very good friends from that moment". His father had got an artistic agency, but he had taken part in some groups and recordered as studio singer. His sponsor was Manuel Alejandro, a song genious and doubtless, the most important Spanish composer, author of the most important Raphael and Rocío Jurado's hits and other singers.